Monday, February 24, 2020

Friendster Assignment Example | Topics and Well Written Essays - 250 words

Friendster - Assignment Example A defendant who has only added a new element to the claimed invention cannot avoid liability. Facebook and Myspace may use the defense of invalid as anticipated to avoid legal liability. This is through claiming that Friendster should not have been given this patent rights as their invention was anticipated. An anticipated invention is one that draws its inspiration from prior arts thus making their production to be predictable and expected by people. Such an invention cannot be a novelty and only novelties are accepted for receiving patent rights (Cooper, 2007). The option of showing that the patent is invalid as obvious can be used to discredit the patent rights. An invention may not be anticipated but obvious. The doctrine of obviousness gives the accused infringers some form of flexibility when the court is determining validity of a patent. Patents on invention which are novel but contain little differences with other inventions of prior arts will be invalid if such differences are very pronounced to a person who is skilled to that relevant art. The defendants may claim that the patents by Friendster are unenforceable even though they are valid. Even though Facebook and Myspace may have infringed on the patent rights, they may prove that those rights were not enforceable (Schlicher, 2003). This may succeed if Friendster had committed conduct that was inequitable. This conduct may involve failure to disclose the relevant prior art to the examiners during prosecution. This conduct is inequitable as it accords an inventor undeserved advantage over other inventors who comply with the inspection rules. The patent rights obtained are legal and valid but they are

Wednesday, February 19, 2020

Environment assignment Essay Example | Topics and Well Written Essays - 500 words

Environment assignment - Essay Example Washing the latrine with bare hands exposes me to contact with pathogens that if not washed carefully my end up in the dishes, posing a health risk to anyone who consumes food from them. Sweeping dusty surfaces without sprinkling some water on them may expose me to breathing difficulties and respiratory diseases.    ii. Where you live (your home and neighbourhood). Explain each risk in no more than 2-3 sentences.   Sharing clothes with the neighbor suffering from a communicable disease exposes me to a heath risk of contacting the ailment Living in the flood prone area exposes me to the risk of drowning during hostile rainy seasons and water-borne diseases. The tall trees in the compound where I live may fall on our house causing injuries to the occupants. There is a high risk of lightning strike. (3 points)   iii. What you do for a living (school and work). Explain each risk in no more than 2-3 sentences. (3  points)   I work as a part-time hospital ward attendant. I am exp osed to the risk of contacting diseases from the patients that I attend to. I am also exposed to the risk of inappropriate work-place ergonomics since I stand throughout the time that I attend to patients. I might fall and get injured while working. As a student, I study late in to the night and sleep when I am extremely tired and sleepy. This may affect my concentration the following day especially when crossing the road. I might be hit by a car. iv.

Saturday, February 8, 2020

Market segmentation in the airline industry Essay

Market segmentation in the airline industry - Essay Example This research will begin with the statement that success in marketing can be achieved by matching the organizational capabilities with the requirements of the marketplace. This matching is based on market segmentation. Market and their segments are clusters of potential customers. Market segmentation is a proactive process which involves the application of analytic techniques. Market segmentation has been defined as the process of dividing the total market into a number of smaller, more homogeneous submarkets, termed market segments. A heterogeneous group of customers is grouped into homogeneous groups or segments. Each of these segments requires a different marketing mix to service their needs. The concept of segmentation comes naturally to human beings. This categorization reduces uncertainty and simplifies procedures. This very principle, when applied to marketing, is known as market segmentation, which helps to unify groups of consumers. The market has to be first defined in term s of the product’s end users and their needs. It is then divided into various groups according to different characteristics. To reach the customers in the most effective way, market segmentation can be based on general variables like demographics, socio-economic, geographical, or psychographic. While demographics look at the general characteristics of the age, income, education, and occupation, psychographic variable delves deeper into people’s lifestyles and attitudes.

Tuesday, February 4, 2020

News Story Essay Example | Topics and Well Written Essays - 750 words

News Story - Essay Example This was a story about a 5k run that has been organized to raise money for a boy who was severely burned in a car crash that killed two other local teenagers. It showed the organizer, a boy himself, speaking several times, the parents crying, and people running a race. Next, a brief story about an attempted kidnapping of an 11-year-old boy. This was a very brief segment with not many details. Next were short updates about Jaycee Dugard; a short segment on the Gulf oil spill, as there has been a new cap put into place; tropical storm Earl; a security breach at LAX; a guy who was killed in a robbery after winning big at a casino; and the fact that Craigs List is removing its â€Å"adult services† section. Then came by far the longest story – about buying meat for Labor Day picnics. This talked to two or three different shoppers, and a butcher who came on several different times throughout the segment to state about how to select cuts of meat, how to get the best price on the meat, as well as how to season and cook the meat. The story order indicates that the local weather is the most newsworthy item of the day, as this is what the newscast opened with – a forecast of Labor Day weather. Then, the brief segment about the wildfire showed that a local happening is second most newsworthy. But the news chose to highlight, with a long segment, a story about a 5k run. This was the third story that was shown, and this 5k run is part of an on-going story about three teenagers being killed that happened well over a month ago. To me, this shows the local news tendencies to milk a particular story for all its worth to keep it in the spotlight for as long as possible. The story about the three teenagers was a big deal, so the fact that the news station saw fit to run yet another story about this incident just shows that the news programs just cannot let go of a big story. In